TakeEasy

蚊香广告

turning/2010.03.08/01:49

又一则让人浑身发麻，感觉不爽的广告。将虫子从卵发育成虫的过程一点点儿的摆出来，盘旋成蚊香的样子。告诉你，用了我们家的东西，这种恶心的循环就会终结，从成虫到卵，全部消灭干净！

概念很好，只是不想再看第二遍了。

Advertising Agency: Leo Burnett / ARC Singapore
Executive Creative Director: Chris Chiu
Creative Director: Alex Lim Thye Aun
Art Director: Poh Pei Ling
Copywriter: Kenneth Choong
Photographer / studio company: MirageWorks, Nelson Digital Imaging, Threesixty Photography